When you think about the fact I can identify people like that it makes sense that we should be made aware of what information is being stored on us. As much as it will be a shame for someone like me not to be able to track the number of visitors I have to my blog, if people chose not to accept cookies, it will also mean that the comments function on my blog won’t work either for people who decline the cookies. This law obviously has an even greater impact on online businesses than it does the hobby-blogger. It’s like running a shop blindfolded so you can’t see how many people come in, what it is that catches the eye of most customers or see who is buying what. Therefore you can’t easily identify target markets or know how much passing traffic there is that isn’t converting to sales.
None the less, under this new law, we have to ask our visitors whether they accept the cookies before they are used. If we don’t, we, the website owner, not our hosting company or web designer or developer (if we have one), could ultimately be fined £500,000. We will be warned first and given time to get it sorted but I don’t know about you but I’m not really in the position to risk throwing away half a million pounds.
Here is a link to my husbands take on the EU Cookie Law, probably explaining it better than me. He links to the plug-ins in his post but also here is a link directly to the jQuery plug-in on the Cookie Cuttr website and here is a link to the WordPress plug-in from the same site.
Happy plugging-in everyone, I’ll be doing it myself soon!